PESTLE Analysis Template
Marketers and strategists use the PESTLE Analysis as a framework to identify key external factors that may impact an organization now and in the future. The goal of this exercise is to uncover the Political, Economic, Social, Technological, Legal, and Environmental forces surrounding your organization. So that you can keep an internal true north with your next big idea while these external factors come to play.
- Identify, analyze, and monitor external factors affecting your organization.
- Use your findings to complete other business management exercises such as the SWOT analysis and the Business Model Canvas.
- Inform strategic moves and organizational decisions.
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- Create a living PESTLE framework to analyze and monitor the external factors affecting your organization.
- Inform organizational planning and decision-making with data on external environmental factors.
- Use your findings to complete other business management exercises such as the SWOT analysis and the business model canvas.
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How to create a PESTLE analysis with Xtensio
- Click and start editing, no account or credit card required.
Follow along with the instructional PESTLE framework details. Add charts,
graphs, images, and videos to customize the PESTLE analysis template and make it your own. Drag & drop. Resize. It’s the easiest editor ever.
- Customize everything in the PESTLE analysis template to match your brand.
Define your style guide. Add your (or your client’s) brand fonts and colors. You can even pull colors directly from a website to easily brand your PESTLE analysis and more.
- Work on the PESTLE analysis template together on the cloud.
Add colleagues (or clients) to collaborate on the PESTLE analysis. Changes automatically save and sync across all devices, in real-time.
- Share a link. Present a slideshow. Embed. Download a PDF/PNG.
The PESTLE analysis seamlessly adapts to your workflow. No more jumping from tool-to-tool to design different types of deliverables.
- Reuse and repurpose.
Save your own PESTLE analysis template. Or copy and reuse in other documents.
What is a PESTLE analysis?
The PESTLE analysis is a strategic framework used by marketers and business strategists to identify, analyze, organize, and monitor key external factors that may impact an organization now and in the future.
The goal of this exercise is to analyze and monitor the external marketing environmental factors that have an impact on your organization. You can then use your findings to identify your threats and weaknesses in the SWOT Analysis or TOWS Matrix while defining your next big idea.
What are the six components of a PESTLE analysis?
The PESTLE analysis template helps you uncover six major external factors that may affect your organization: the political, economic, social, technological, legal and environmental.
How do you structure a PESTLE analysis?
The PESTLE analysis template outlines everything you need to analyze your organization’s external environmental factors.
- Politics: How does the government influence the economy or your organization in particular?
- Economics: How does the economic landscape directly impact your company? What are the long-term effects?
- Social: What’s going on culturally? How is this affecting your ideal consumer?
- Technology: What technological advancements are affecting operations in your industry?.
- Legal: Are there certain laws that affect your organization’s business environment? Any internal laws or legal policies?
- Environmental: How does your immediate environment impact your industry and operations?
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The goal of the PESTLE analysis template is to analyze and monitor the external marketing environmental factors that have an impact on your organization. Use your findings to identify your threats and weaknesses in the SWOT Analysis or TOWS Matrix while defining your next big idea.
A description of your product or service, an outline of your growth, introduction to your team and funding goals.
The living PESTLE analysis template allows you to instantly sync different departments and management. You can add collaborators to work in real-time. And you can share the customizable link to keep colleagues up-to-date on your progress.
Yes! You can invite as many people as you’d like to collaborate on your PESTLE analysis and more. As a platform, Xtensio helps improve the way your team works.
Choose your file format. Present it as a full-screen digital slideshow, share it as a responsive web link or export it as a PDF (customize the PDF size) or PNG.
We do! There are a number of different templates, examples and resources to guide you through defining and implementing your business. Check out our Business Development toolbox and our Strategy toolbox to find more tools and resources.
